Apple has added a new “On The Runway” video to their iPhone 5s marketing page, showcasing footage shot at Burberry’s Spring/Summer 2014 runway show back in September. The 30-second video shows how the iPhone 5s was used to shoot video at the fashion show, including the elaborate camera rigs that were used. Check out the video after the break. » Apple Released New Video Showcasing Burberry Fashion Show Shot on iPhone 5s

A third magazine ad for the iPhone 5s has appeared in this week’s issue of Entertainment Weekly, this time focusing on the 5s’ camera improvements and True Tone flash. The ad shows the back of the iPhone 5s and a paragraph that describes the advantages of the 5s’ camera. » New iPhone 5s Magazine Advertisement Highlights Camera

Microsoft is continuing its anti-iPad ad campaign, today releasing a new commercial comparing the Surface RT to the fourth generation iPad. The ad displays a Surface RT tablet and an iPad side-by-side, highlights both pricing and size differences between the two products. » Another Surface RT vs. iPad Ad Highlighting iPad Shortcomings

Microsoft has released another anti-iPad commercial, this time focusing on the iPad’s lack of a USB port while highlighting the Surface RT’s keyboard and stand. The ad uses Siri’s voice to point out iPad’s shortcomings. » Microsoft Releases New Anti-iPad Ad Highlighting Surface Accessories

Microsoft has released a new Windows 8 tablet ad, called entitled “Less Talking, More Doing”,  that uses Siri to highlight a few of the iPad’s shortcomings, depicting the ASUS VivoTab Smart tablet as a robust productivity machine while implying that the iPad is more suited to entertainment. In the above ad you will see an iPad next to the VivoTab Smart showing off the system’s multitasking capabilities and its built-in office apps. Siri tells that the iPad does not support multiple windows at once and does not offer Microsoft Office apps. “I’m sorry, I can only do one thing at a time,” Siri laments. “I guess PowerPoint isn’t one of those things.” » Windows 8 Tablet Ad Highlighting iPad’s Flaws & High Price

Tmonews reports that T-Mobile is prepping an anti-AT&T ad campaign in retaliation against the full page anti-T-Mobile ads that AT&T posted earlier in The New York Times, The Wall Street Journal, and USA Today, criticizing T-Mobile for dropped calls and slow download speeds. » T-Mobile’s Response Against AT&T’s Negative Ad Campaign With New Anti-AT&T Ads

The iPod Touch “fifth-generation” and the iPod Nano “seventh-generation” hit the store shelves and started shipping yesterday. Now Apple uploaded an old ad about the new iPod Touch and iPod Nano to their YouTube channel and homepage. The ad “called Bounce” shows a bunch of colorful iPods jumping to a catchy tune.