Feb 05
Apple posted a behind-the-scenes look at their brand new 1.24.14 ad released yesterday. On the 30th birthday of the Mac, we directed 15 camera crews across 10 countries to capture the amazing things people are doing with the power of Apple technology. The ambitious film was shot in a single day, entirely on iPhone. Check out the video after the break. » Behind-the-Scenes Video of “1.24.14” 30th Anniversary Ad