Apple Targeted Over Claims Of False 4G LTE iPad Advertising In Australia
The Sydney Morning Herald reports that the Australian regulators are taking action against Apple for selling the iPad 3 as a “4G” device even though it does not work on any Australian 4G networks. “The issue stems from Apples use of “4G” in its marketing terms for the cellular-capable models of the new iPad, while 4G LTE compatibility is actually only offered in the United States and Canada due to differences in the frequency bands used for LTE in different countries.“
The ACCC alleges that Apple’s recent promotion of the new “iPad with WiFi + 4G” is misleading because it represents to Australian consumers that the product “iPad with WiFi + 4G” can, with a SIM card, connect to a 4G mobile data network in Australia, when this is not the case.
The competition regulator said it was seeking injunctions, penalties, corrective advertising and refunds to consumers who were misled.
Source [macrumors]