Lucky Bags: Popular Apple Store Discount Tradition In Japan

Pen-Olson reported that there is a New Years Day shopping tradition in Japan that offers up a mystery bag of items usually at a discounted price. This year the bag cost 33000 yen (about $430), and most customers are hoping that there will be a big ticket item inside like an iPad 2 or a Macbook Air. In the picture above the lucky bag included an iPad 2, Smart Cover, Camera Connection Kit, headphones, and more.
Japanese blog Macotakara posts a gallery of photos showing the contents of several lucky bags, with the biggest prize being an 11-inch MacBook Air bundled with a sleeve for the computer, a Magic Mouse, and a pair of headphones. Other lucky bags shown in the gallery offered either a 16 GB Wi-Fi iPad 2 or an 8 GB iPod touch as the main item.
Below you can see people waiting in line to get their hands on a Lucky Bag.
Source [macrumors]
\\ tags: Apple store, discount, japan, Lucky Bags, Macotakara, New Years Day, Tradition