Sep 09

Customer Satisfaction Survey Apple
According to a new survey by J.D. Power and Associates, Apple leads U.S. smartphone manufacturers in customer satisfaction. Apple scores outstanding in all areas, according to the survey second place is taken by HTC and Samsung ended on the 3th place with Motorola and RIM following behind.

The report reveals customers have a sweet spot for almost every physical characteristic of their smartphone. For example, smartphones under 5 ounces are preferred over heavier ones. Overall, the key factors for evaluating smartphones are performance (35%), ease of operation (24%), features (21%) and physical design (20%).

Customer Satisfaction Survey Apple 2Source [Mashable]

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