Engadget Demos iTunes 9 Some Information About “Need For Speed Shift”
Sep 10

david-pogueMany people expected an iPod touch with a camera. Unfortunately that rumor didn’t come true. David Pogue interviewed Steve Jobs to find out why they omitted a camera from the iPod touch.

“Mr. Jobs reiterated what Phil Schiller, the marketing vice president, had said earlier in the onstage presentation: that Apple is really pitching the iPod Touch as a game machine these days. And to do that, you have to make it as inexpensive as possible.”

Jobs said since they starting marketing the iPod touch as a gaming platform, the results really paid off. They didn’t include the camera to keep the price low and even drop the price several tens of dollars. Steve also talked about ebook readers and assured Pogue that there will be no delays in new upcoming products due to Jobs’ absence.

“There are some things that I’m focusing a lot of attention on right now — to polish,” he said. “No, I don’t think we’re going to miss a beat. We have some really good stuff coming up.”

Steve Jobs says he “feels great” and is now trying to gain weight. He has to gain 14 kilos and does that by eating lots of ice cream.

Source: NewYorkTimes

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